The Commisceo Global Blog

Keeping you up to date with all the news, articles, tools, opinions and press relating to the world of cultural understanding, in and out of business.

The Importance of Business Relationships in the Middle East

The Importance of Business Relationships in the Middle East

Intercultural Awareness

Intercultural awareness training is sometimes perceived as a luxury within the business world. Many who feel this way are also proponents of the misconception that because the "world is getting smaller" our differences are becoming less obvious and less of a problem. This is in fact false. As we get closer, our differences become more acute and more of a problem thus further driving the need for intercultural awareness training.

Companies are now tuning into the fact that in order to get ahead in today's global economy, cultural awareness is critical. It is no longer a luxury but a necessity. The right intercultural awareness training briefing can offer a company real benefits, namely a competitive advantage and a greater long term gain.

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A Brief Introduction to Islam

A Brief Introduction to Islam

The word 'Islam' means submission to Allah’s will; a Muslim is one who submits to Allah’s will and is at peace.

Islam is a simple religion although from the outside it can sometimes appear confusing.

Islam is the name of the religion established by the Prophet Muhammad. One who follows Islam is a Muslim.

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When Cultural Ignorance becomes a Costly Mess

When Cultural Ignorance becomes a Costly Mess

Case studies from real business life are always the most powerful of ways to highlight the importance of local knowledge and cultural awareness for those operating in foreign countries. Often ignored or undervalued, this lack of sensitivity can sometimes have messy outcomes.

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Ramadan: The Business of Fasting

Ramadan: The Business of Fasting
Did you know Ramadan starts next Tuesday, the 9th July 2013 [June 29th 2014]? Well it might do; all depends on the moon. Nevertheless millions of working men and women from Morocco to Saudi Arabia to Indonesia will be fasting from dawn till dusk as of next week. Life changes for 30 days inevitably having an impact on business.
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Afghan jokes on Cultural Differences

Afghan jokes on Cultural Differences
You wouldn't think war would bring out a people's sense of humour but in Afghanistan the cross-cultural interaction between locals and troops has resulted in some very funny stories.
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Lineker, the prostrating Footballers and Cultural Sensitivity

Lineker, the prostrating Footballers and Cultural Sensitivity

Gary Lineker is facing criticism for his live comments on Al Jazeera that were seen to be offensive to Muslims.

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Muhammad & the teddy bear: a case of intercultural incompetence

Muhammad & the teddy bear: a case of intercultural incompetence

Every now and again we get an international story that demonstrates the importance of cultural awareness in the modern age. Examples include the Israeli tourists kissing in a Hindu shrine, the movie poster that offended Buddhists and sparked protests in S.E. Asia or the now infamous Prophet Muhammad Cartoons.

teddy bear sudan

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An expatriate child's view of Saudi Arabia




With all the attention given to the Middle East today, it is important that the Western public receives a complete picture in order that their opinions and sentiment toward Arabs and their homeland’s is a responsible one. Much of the history of these countries is left unacknowledged, untaught, and for the most part, completely unspoken. One country in particular, Saudi Arabia, is clouded by mystery and stereotypes regarding the Islamic faith that its population holds. Aramco Brats' Story is a feature length documentary film depicting the Kingdom of Saudi Arabia as seen through the eyes of the Western expatriate children who grew up there between 1933 and present day. Aramco Brats were the children of expatriate workers who were employed by Aramco (Arabian American Oil Company) and who spent their childhoods within the Kingdom of Saudi Arabia. The film is an amazing depiction of Saudi Arabia, Arabs, and Islam narrated by nearly 100 average Western citizens of all faiths, who choose not to concentrate on religion, but rather look at the other cultural aspects that many overlook when unfairly judging these people and their nations.

Beginning with the History of Saudi Arabia and its first monarch, King Abdullah Aziz Ibn Saud, The Aramco Brats’ Story mixes old and new media with the stories and commentary of average Western citizens to explore such topics as: Desert Storm, the Royal Family, the discovery of Oil in 1937, expatriate life within the region and the Western Media’s portrayal of Arabs and Islam. Throughout the film, the audience comes to realize that the reporting they have witnessed, the small vignettes of footage they have seen, and the rumors they have heard are not indicative of the overall Arab culture. One of the most interesting facets of the film is found in the understanding these interviewees carry regarding the acclimation of the Islamic world into the new millennium’s Global Village. This privileged group of children and adults have, in their own way, inadvertently developed a Third Culture without denial of religion, race, color, or creed that is representative of the future earth culture, with a goal that is nothing shy of world peace.

The Aramco Brats’ Story is one in the first of a series of films that will, without a doubt change the world. If you’ve ever held an opinion about the events of this day and age, or wanted to know more about the Arab world, this film is a must see. You will leave inspired, humbled, and enlightened.

Visit the Website > ARAMCO Brat's Story
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