Different perspectives = different priorities.

This is true of anything in life and especially in global business.

Have you ever thought about the link between culture and retail?

One of the first things I like to do when I go into a different country is go check out the local supermarket.

You can read as many books about cultural awareness as you like; you will only become successful when working with other cultures when you put your knowledge into action.

When working on a cross-cultural basis, cultural awareness training often isn’t enough says Andy Molinsky.

Want to improve your people skills?

Need to train staff in communication skills?

A report undertaken by Ipsos called "Culture at Work" throws some interesting light on intercultural skills in the international workplace.

The intercultural skills most commonly reported by these business included: 

A new report from Ipsos finds that businesses need and want people with intercultual skills.

John Worne agrees, stressing the importance of knowing your foreign languages and being culturally aware as a company.

After decades of spitting, burping and littering, China seems to be ready for an Etiquette Revolution!

And how are they overthrowing behaviours that might be considered 'bad manners' elsewhere? With a touch of good ole fashioned British courtesies.

It is well a known fact that a very British cultural trait is to keep yourself to yourself and not to bother others or cause them inconvenience.

The "stiff upper lip" as it is sometimes known.

You might think cultural training is only useful for people and businesses that are associated with global business - for example, international sales teams or global managers.

You would be wrong! Raising cultural awareness is useful for everyone and anyone.