Do cultural differences matter in sales?

Well, if you’re looking for the answer to this question, then chances are you already know. It's a yes!

In the age of information technology, cultural and national boundaries between people are becoming more exposed.

It’s these boundaries that highlight differences in language, culture and approaches to work which, if left unmanaged, can sometimes lead to difficulties.

If you are in a leadership, management, HR or DEI role and would like to understand Islamophobia and its potential impact on your Muslim employees, then this guide is for you.

Anti-Muslim bias, discrimination against Muslims and fear, hatred of, or prejudice towards Muslims - i.e. Islamophobia  - is a social problem.

Are you interested in how to teach students from different cultures?

Would you like to understand why cultural competence is important for teachers?

Saudi Arabia’s drive for economic diversification is boosting the country’s international presence.

With more companies investing in Saudi Arabia and vice-versa, the country has become much more visible on the global stage.

Doing business around the world means your product or service has to be suitable for lots of different cultures.

If it’s not, your chances of success are reduced.

Struggling to find a definition of ‘intercultural communication competence’?

Well, you are not alone.

What are the benefits of intercultural training for groups as opposed to individuals alone?

Well, this is a question we are asked many times by business stakeholders deciding whether to invest in group intercultural training programs.

If you’re doing business with the Chinese, then you need to make sure you understand Chinese business culture.

What might be perfectly acceptable in your culture might be rude in China.

What does it mean if you have ‘Intercultural Competence’?

Well, in short, Intercultural Competence is about understanding how to work effectively with people from different cultures.

How do you sell to different cultures? How does culture influence sales?

If you sell internationally then the answers to these questions could be worth a lot in bonuses!

Employers today require Cultural Competence in their organizations more than ever.

In the age of globalization, diversity, inclusion and engagement, it’s critical to have employees capable of working with people from different cultures.

Intercultural Communication is a mammoth topic.

It has so many facets, angles and sub-topics that doing it any real justice requires lengthy and considered research.

If you’re looking for guidance on being a foreign businesswoman in Saudi Arabia, then you’re off to a good start.

Researching Saudi culture and society demonstrates you already have some awareness that things work a little differently in Saudi Arabia.

If you’re off to Canada on business, then it’s important to make a great impression from the get-go!

Learning about the country, people and their business culture will go a long way in helping you succeed.

Business case studies are a great way of learning.

If you want to learn more about Japanese business culture and practices, then this case study will give you some great insights.

Being aware of cultural differences is crucial if you work in international business.

Anyone who believes that “everyone does business the same” will soon get a shock once they start to work with other cultures.

'Cultural Training’ course content should include everything necessary to help people new to a country, understand and navigate the local culture.

This understanding gives learners an advantage when working in or with a foreign country by equipping them with shortcuts on how to work effectively.

Cultures build relationships in different ways.

Understanding these cultural differences can be the difference between success and failure.

The British are known for their manners.

If you’re working with British people, it’s a good idea to get to grips with their culture.